Gone are those days when people visit a brick-and-mortar store with a list of items they want to purchase. The 21st century is all about digitization and aligning towards bringing ventures online. People nowadays have the privilege to order and purchase things without leaving the comfort of their homes.
That being said, setting up a fully functional online store that would supplement or even replace a physical store is slowly becoming an urgent need of the hour.
To help you hit the ground running, we scoured the market and carefully selected high-quality WordPress eCommerce themes that come with impressive designs as well as powerful eCommerce functionality and customization options.
Here’s a brief rundown of some of the best eCommerce wp themes available right now, together with a glance at the features and functions they provide.
How to Choose a WordPress Ecommerce Theme
Decent eCommerce wp themes are more than a beautiful gallery and slideshow with a good blog and portfolio layouts. If you want to stack the odds in your favor by creating a great online presence and boost your online web store in no time, there are some specific aspects that you should pay attention to:
- Responsive design. First and foremost, your website needs to automatically adapt based on the user’s device. Considering that mobile traffic now makes up the majority of internet traffic, you’d want to make sure that your theme is responsive and that visitors can easily explore and navigate on a mobile/tablet display.
- Performance/ Lightweight. Your theme is a huge component of your website’s foundations and will have a significant impact on its performance and page load times. Therefore, it is crucial for your website to load quickly so that it doesn’t hurt your store’s conversion rate.
- Compatible. You should also ensure that your website is WooCommerce ready and has easy integration with third-party page builders such as Elementor, Beaver, and others.
- SEO-friendliness. Your content needs to be picked up by web-crawling bots so your store has to have a highly SEO optimized code to help you rank well in Google search results and other search engines.
Best WordPress eCommerce Themes
Whether you run a fashion store or sell tech gear online, there is a theme designed to help you get your product out there. Here are our top picks for the best ecommerce wp themes for 2024.
Aurum
Aurum is a must-have theme for those looking for a minimalistic design packed with everything you need to build an amazing online shop with unlimited product featuring options. With 4.7-star rating, this theme goes above and beyond to provide more than enough functionality to help you personalize your online store tailored to your niche. It is simple and fast with a wide range of clean and attractive templates that make your store no different than a professional retail outlet.
Key Features:
- Wocommerce
- 4 demo variants (fashion, jewelry,techshop,bookstore)
- Welcome page
- Touch optimized
- Mega menu
- 55 custom layout builder elements
- Testimonials
Savoy
Savoy creates the basis for an amazing online store. Its contemporary minimalist design puts your products in focus, and the built-in AJAX functionality gives your customers a seamless user experience on both desktop and mobile devices. It is powered by WooCommerce, the most popular eCommerce platform on the web.
Key features:
- Modern Minimalist Design
- Responsive Mobile-Ready Layout
- Fully AJAX Enabled Shop (no plugins required)
- Advanced Header Features
- Simple Installation with One-Click Import
Divi
Divi is more than just a WordPress theme; it’s a full-page building system with its own layout builder. It features a multi-purpose theme with eye-catching demonstrations, useful built-in features, and extensive customization possibilities. Its totally responsive design allows you to construct almost any style page you desire.
A whole slew of pre-built templates are available, allowing you to get your site up and running as quickly as possible, and the simple drag-and-drop builder makes designing your website a complete breeze.
Key Features:
- Integrated with WooCommerce, Mailchimp, ActiveCampaign, and other plugins.
- Fully responsive and retina-ready themes
- Translation-ready
- Mobile-friendly
- SEO-friendly
Porto
Porto is among the most popular e-commerce WordPress themes in ThemeForest. What sets Porto theme apart is its 30 different layout design options tailored specifically for eCommerce shops. There is a wide range of layouts available including sidebars, sliders, store category pages along a fully responsive website so that visitors can buy whatever they want from the comfort of their desktop or mobile device.
Key Features:
- Compatible with WPBakery page builder and WooCommerce
- SEO ready
- Mobile-friendly
- Fully responsive
- 900 premade templates
- Translation-ready
- 6 months of support from SW-Themes
The Retailer
The Retailer is another must-have eCommerce theme for anyone wanting to create stunning blogs, business and personal websites, online stores, and portfolios. It contains a variety of premium-level plugins to assist you in creating a truly high-quality market website.
Key Features:
- WooCommerce integrated
- Compatible with WPBakery, Elementor, Visual Composer, and other page builders.
- WPML compatible
- Flexible shop layout
- Horizontal and vertical sidebar
- Mobile-friendly
- SEO-friendly
Goya
Goya is a modern and minimalist theme with all the necessary features for your next online store. Its contemporary and clear style has been designed to showcase your products and increase your sales. This theme has very powerful features to create your next great online store. The simple user experience across all devices will have an eye catching effect for your customers. It is powered by WooCommerce which is the most flexible eCommerce platform in the world.
Key features:
- Modern and Minimalist Design
- Responsive Mobile-Ready Layout
- Simple Installation and One-Click Demo Import
- Powerful Customization Options
- AJAX WooCommerce Features
Astra
Astra is hands down the most professional and lightweight theme available in the market right now. Despite having supersonic performance (loading in less than 0.5 seconds), Astra features more than 150 fully customizable templates.
Key Features:
- Optimized with WooCommerce
- Compatible with Elementor, Visual Composer and Beaver Builder, YoastSEO, LearnDash, and more
Drag-and-drop header/footer builder - Category-based shipping
- Mobile-friendly design
- Advanced typography options
- Translation-ready
- SEO-friendly
Merchandiser
Merchandiser is a simple WordPress shop theme packed with everything you need to build up a gorgeous and well-structured online store or any other type of website. It includes an infinite number of pictures and galleries, as well as an unlimited number of product showcasing choices.
Key Features:
- WooCommerce integrated
- Compatible with WPBakery and other page builders
- Geolocation support
- Fast loading
- WPML compatible
- Mobile-friendly
WoodMart
WoodMart is a premium WordPress theme designed for building all kinds of supreme WooCommerce online stores. Focussed on user experience first WoodMart, uses a powerful AJAX tech to give users a very fast and seamless online shopping interface without the need to constantly refresh pages.
WoodMart WooCommerce theme doesn’t require tons of plugins to run your online store. The most important features come out of the box and you don’t need to purchase anything extra. Wishlist, compare, product swatches, AJAX filters, built-in slider and other features will save you from installing at least 10-20 unnecessary plugins. Use our quick setup wizard and run your online store in a few clicks.
Key features:
- 70+ Ready-to-use websites
- WooCommerce 5.0+ advanced support
- Elementor support
- WPBakery Drag & Drop page builder
- WordPress 5.0+ support
Martfury
Martfury is a modern and flexible WooCommerce Marketplace WordPress theme. This theme is suited for multi-vendor marketplace, electronics store, furniture store, clothings store, hitech store and accessories store. With this theme, you can create your own marketplace and allow vendors to sell just like Amazon, Envato, eBay. The theme was built for WooCommerce, the most popular eCommerce solution for WordPress, which helps you sell anything online, shippable goods, virtual or digital files.
Key features:
- 6 Predefined Homepages
- WPBakery Page Builder for WordPress Included
- Revolution Slider Included
- 6 Header Layouts
- 5 Product Page Layouts
All the themes above are premium themes with appealing, attractive, and rich features with which you can create your own professional and unique eCommerce store. From fashion to furniture, clothing, technology, home improvements, watches, and jewelry, these themes are customizable for you to offer a wide range of products.
